Privacy Policy
Eternity Capital Holding Limited
1. Introduction
Eternity Capital Holding Limited ("Eternity," "we," "us," or "our") operates the Eternity platform and related services accessible at eternity-fintech.com ("the Platform").
This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our Platform, visit our website, or communicate with us. By accessing or using the Platform, you acknowledge that you have read and understood this Privacy Policy.
2. Information We Collect
Information you provide directly:
Full name, email address, phone number
Identity verification documents (passport, national ID, proof of address)
Wallet addresses and transaction information
Communications with our support team
Information collected automatically:
IP address, browser type, device information
Pages visited, time spent, referring URLs
Cookies and similar tracking technologies
Information from third parties:
Identity verification providers (KYC/AML checks)
Liquidity providers and trading infrastructure partners
Analytics and fraud prevention services
3. How We Use Your Information
We use your personal information to:
Create and manage your member account
Verify your identity in compliance with applicable regulations
Process transactions and settlements to your linked wallet
Provide customer support and respond to enquiries
Send service-related communications and platform updates
Monitor platform activity and detect fraudulent or suspicious behaviour
Comply with legal and regulatory obligations
Improve the Platform and develop new features
Conduct internal analytics and business reporting
We do not sell your personal information to third parties. We do not use your personal information for unsolicited marketing without your consent.
4. Legal Basis for Processing
We process your personal information on the following grounds:
Contractual necessity — to provide the services you have requested
Legal obligation — to comply with applicable laws and regulations, including anti-money laundering (AML) and know-your-customer (KYC) requirements
Legitimate interests — to operate, maintain, and improve the Platform, and to protect against fraud and misuse
Consent — where you have provided explicit consent for specific processing activities
5. How We Share Your Information
We may share your information with:
Service providers — identity verification, KYC/AML, cloud hosting, analytics, and customer support providers who process data on our behalf under strict confidentiality obligations
Liquidity providers and trading partners — to the extent necessary to execute transactions on the Platform
Regulatory and legal authorities — where required by law, court order, or regulatory request
Business transfers — in connection with a merger, acquisition, or sale of assets, where your information may be transferred as part of the transaction
We require all third parties to maintain appropriate security standards and to use your information only for the purposes for which it was shared.
6. Data Retention
We retain your personal information for as long as your account is active and for a period thereafter as required by applicable law. In most jurisdictions, financial records and identity verification documents are required to be retained for a minimum of five years following the end of the business relationship.
When data is no longer required, we securely delete or anonymise it.
7. Data Security
We implement technical and organisational measures to protect your personal information against unauthorised access, loss, alteration, or disclosure. These include:
Encryption of data in transit and at rest
Access controls limiting data to authorised personnel
Regular security assessments and monitoring
Segregation of client and operational data
No method of transmission or storage is completely secure. While we take reasonable precautions, we cannot guarantee absolute security.
8. Cookies
We use cookies and similar technologies to operate the Platform, remember your preferences, and analyse usage. You may control cookie settings through your browser. Disabling certain cookies may affect Platform functionality.
9. Your Rights
Depending on your location, you may have the right to:
Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your information, subject to legal retention requirements
Object to or restrict certain processing activities
Withdraw consent where processing is based on consent
Request a copy of your information in a portable format
Refer to the official website for published contact information and the applicable service privacy notice.
We will respond within a reasonable timeframe.
10. International Transfers
Service availability depends on the applicable service agreement. Your information may be transferred to and processed in countries other than your country of residence. We take steps to ensure that such transfers are carried out in accordance with applicable data protection requirements and that adequate protections are in place.
11. Third-Party Links
Our Platform may contain links to third-party websites. This Privacy Policy does not apply to those websites. We encourage you to review the privacy policies of any third-party sites you visit.
12. Children
Our Platform is not directed at persons under the age of 18. We do not knowingly collect personal information from minors. If you believe we have collected information from a minor, please contact us immediately.
13. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website with a revised effective date. Continued use of the Platform after changes are posted constitutes acceptance of the updated policy.
14. Contact Us
For questions, concerns, or requests relating to this Privacy Policy:
Eternity Capital Holding Limited. Official website: https://eternity-fintech.com